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flytecast: web strategies for small business
at flyte we don't build web sites, we build businesses © flyte new media 2005 and beyond
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tags: blogs  email engine marketing search seo web 



Cracked Tees
Play Podcast    Street Teams: Guerrilla Marketing Power for Small Business
Rich Brooks interviews Annie Mahle of Maine Adventure Sails and the J. & E. Riggin, a windjammer out of Rockland, ME.

Annie discusses how Maine Adventure Sails uses street teams to promote their small business and get her most passionate customers to market for her. Be sure to check out their blog at http://www.mainesailsblog.com/

  Tue, 16 Oct 2007 17:19:00 GMT

Play Podcast    Nine Online Tools for Your Web Based Business
Rich Brooks shares nine indispensable web-based tools for your business.

Links Mentioned:
  1. Basecamp
  2. Yugma
  3. Skype
  4. Keyword Discovery
  5. iSnare
  6. Constant Contact
  7. PayPal
  8. TypePad
  9. WordPress
flyte stuff:
  1. flyte's Web site
  2. flyte blog: web marketing for small business
  3. flyte's Internet Marketing 101 at MaineToday.com
  4. Sign up for flyte's email newsletter
  5. Working Lunch Seminars
Rich Brooks
  Tue, 7 Aug 2007 12:41:00 GMT

Play Podcast    Maximize Your Email Marketing Efforts
Rich Brooks shares four tips to maximize your email marketing campaigns.

Links Mentioned:
  1. The Secret to a Web Site That Sells
  2. The 11 Commandments of Writing Web Copy for the Non-Copywriter
  3. Constant Contact
flyte stuff:
  1. flyte's Web site
  2. flyte blog: web marketing for small business
  3. flyte's Internet Marketing 101 at MaineToday.com
  4. Sign up for flyte's email newsletter
  5. Working Lunch Seminars
Rich Brooks
  Mon, 2 Jul 2007 15:09:00 GMT

Play Podcast    The Secret to a Web Site That Sells
Rich Brooks reveals the secret to a Web site that sells.

Help bail Rich out of jail, and raise money for the MDA for the fight against muscular dystrophy.

flyte stuff:
  1. flyte's (new!) Web site
  2. flyte blog: web marketing for small business
  3. flyte's Internet Marketing 101 at MaineToday.com
  4. Sign up for flyte's email newsletter
  5. Working Lunch Seminars
Rich Brooks
  Wed, 30 May 2007 01:10:00 GMT

Play Podcast    Six Blogging Myths That Are Holding You Back
Rich Brooks tackles the blogging myths that might be holding you back from online success.

Sites Mentioned:
  1. Concord Eye Care
  2. Agatha & Louise Blog
  3. St. Andrews Village
flyte stuff:
  1. flyte's Web site
  2. flyte blog: web marketing for small business
  3. flyte's Internet Marketing 101 at MaineToday.com
  4. Sign up for flyte's email newsletter
  5. Working Lunch Seminars
Rich Brooks
  Tue, 1 May 2007 13:42:00 GMT

Play Podcast    The Dangers of Relying on Google for Business
Rich Brooks spins a horror story of what can happen when you rely too heavily on Google, or any other search engine for that matter.

Sites Mentioned:
  1. iSnare
  2. The Phantom Writers
  3. Statewide Insurance
  4. HMG Search Marketing
  5. Carolyn Newberger
flyte stuff:
  1. flyte's Web site
  2. flyte blog: web marketing for small business
  3. flyte's Internet Marketing 101 at MaineToday.com
  4. Sign up for flyte's email newsletter
  5. Working Lunch Seminars
Rich Brooks
  Mon, 2 Apr 2007 20:34:00 GMT

Play Podcast    Holistic Web Marketing: An Integrated Approach to Online Success
In this month's episode, Rich Brooks explains how a holistic approach to Web marketing can lead to success for small businesses.

Important URLs:
  1. Digg
  2. Reddit
  3. MySpace
  4. LinkedIn
  5. StumbleUpon
  6. Flickr
Sites Mentioned:
  1. Coaching Works
  2. Ballou & Bedell
Flyte Stuff:
  1. flyte's Web site
  2. flyte blog: web marketing for small business
  3. flyte's Internet Marketing 101 at MaineToday.com
  4. Sign up for flyte's email newsletter
  5. Working Lunch Seminars
Rich Brooks
  Tue, 6 Mar 2007 13:41:00 GMT

Play Podcast    Tracking Conversions: Does Your Web Site Turn Suspects Into Prospects?
How do you know if your Web site is working for you? You need to measure the results.

Rich Brooks walks you through setting up Google Analytic Goals so you can track conversions at your Web site.

Important URL's:
Sites Mentioned:
Flyte's Stuff:
Rich Brooks
  Sun, 4 Feb 2007 16:21:00 GMT

Play Podcast    Informational Products: Selling Your Knowledge Online
Download Episode Here.

It's been a while, hasn't it? Flytecast gets back up and running with a new approach...an audio take on our popular email newsletter flyte log.

In this month's episode we look at how selling informational products over the Internet can help small business owners and entrepreneurs reach new customers, establish their expertise, and create passive streams of income.

Links mentioned on the show include:
  Tue, 2 Jan 2007 01:08:00 GMT

Play Podcast    The Four Pillars of Web Marketing: Conversations with Experts

Rich Brooks is back...sort of.

Thanks to Denise Wakefield and Patsi Krakoff of the Blog Squad for letting me "do anything I want with the audio" of their recent interview of me as part of their Conversations with Experts.

We discussed The Four Pillars of Web Marketing in a Q&A session, then they opened it up to the teleseminar listeners.

Important links:

  Thu, 16 Mar 2006 11:50:00 GMT

Play Podcast    Search Engine Marketing: Pay-Per-Click Advertising

In this episode of flytecast, Rich Brooks of flyte new media interviews Elizabeth Harvey, president of Harvey Marketing Group on the topic of search engine advertising.

They discuss what search engine advertising is, how to get started, and provide some good tips so that small businesses can make the most out of their pay-per-click budget.

Important links:

Important resources:

contact@flyte.biz   Mon, 12 Dec 2005 16:03:00 GMT

Play Podcast    5 Home Page Mistakes Small Businesses Make

In this episode of flytecast, Rich Brooks of flyte new media looks at five common home page mistakes that small businesses make and how to correct them.

Links mentioned from the show:

flyte material:

 

contact@flyte.biz   Mon, 21 Nov 2005 16:30:00 GMT

Play Podcast    Email Marketing: How to Build Your Email Subscriber Base

In this episode of flytecast, Rich Brooks discusses email marketing and how to increase the number of subscribers to your email newsletter or mailing list.

He explains the importance of email marketing to the success of a Web site and your business, looks at the benefits of going with an Email Service Provider (ESP,) and provides advice on how to keep those signups coming.

Links and references mentioned in the show:

Email Service Providers:

Article: Offline Methods to Increase Your Email Subscriber Base

Co-Registration Links:

flyte material:

contact@flyte.biz   Mon, 7 Nov 2005 00:12:00 GMT

Play Podcast    Search Engine Strategies: Getting Incoming Links

Rich Brooks, president of flyte new media, discusses the benefits of incoming links for search engine marketing and the a successful Web site.

Supplemental Links:

For more information on Web marketing and developing an effective Web site subscribe to flyte log - flyte's free email newsletter.

For your daily fill of Web strategy, visit flyte's blog, flyte: what works online.

contact@flyte.biz   Sat, 22 Oct 2005 14:05:00 GMT



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